Machiavelli, marketing, and management /

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This cutting edge text provides insight into the meaning and interpretation of Machiavelli, and highlights the particular relevance to today's manager of his works for management, marketing and political thought.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Harris, Phil, 1952-, Lock, Andrew, 1947-, Rees, Patricia
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London ; New York : Routledge, 2000.
Temas:
Machiavelli, Niccolò, > 1469-1527.
Machiavelli, Niccolò, > 1469-1527
Management.
Marketing.
Marketing
Gestion.
management.
marketing.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
Management
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