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Media Research Methods Understanding Metric and Interpretive Approaches.
Focusing on empirical research, this is an engaging and critical guide through each step of the research process, outlining the procedures, differences, strengths and limitations of metric, interpretive and the newer hybrid approaches.
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Thousand Oaks :
SAGE Publications, Incorporated,
2011.
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| Temas: | |
| Acceso en línea: | Texto completo |