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Category Creation : How to Build a Brand that Customers, Employees, and Investors Will Love.

Lessons from HubSpot, Salesforce, Gainsight and Other Iconic Brands "The Uber of this" "The Salesforce of that" "It's like Instagram, but for ..." There is no such thing as an original idea anymore - right' Actually, it turns out that the world's most inn...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Kennada, Anthony
Otros Autores: Halligan, Brian
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Newark : John Wiley & Sons, Incorporated, 2019.
Temas:
Acceso en línea:Texto completo