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Advertising, Values and Social Change : a Sociological Analysis.

This book provides a snapshot of the major social, cultural and economic changes that have taken place in the contemporary consumer society following the global financial crisis of 2008. It discusses brands, consumption patterns and advertising, and highlights their symbolic component. Markets are c...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Polesana, Maria Angela
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Newcastle-upon-Tyne : Cambridge Scholars Publisher, 2019.
Temas:
Acceso en línea:Texto completo