4D Branding : Perceptual, Emotional, Social and Cultural Branding.
The main value of this book is an organized and systematic approach to branding, supported by literature research, findings and practical implementation.
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Bingley :
Emerald Publishing Limited,
2018.
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Temas: | |
Acceso en línea: | Texto completo |