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Consumer culture theory /

This book explores the illusions that pervade contemporary consumption as well as the forces of globalization, localization, and hybridization that affect consumption throughout our interconnected world.

Detalles Bibliográficos
Clasificación:	Libro Electrónico
Otros Autores:	Cross, Samantha (Editor ), Ruvalcaba, Cecilia (Editor ), Venkatesh, Alladi (Editor ), Belk, Russell W. (Editor )
Formato:	Electrónico eBook
Idioma:	Inglés
Publicado:	Bingley, UK : Emerald Publishing Limited, [2018]
Edición:	First edition.
Colección:	Research in consumer behavior ; v. 19.
Temas:	Consumption (Economics) > Social aspects. Consumer behavior. Consommateurs > Comportement. Market research. BUSINESS & ECONOMICS > Economics > Macroeconomics. POLITICAL SCIENCE > Economic Conditions. Consumer behavior Consumption (Economics) > Social aspects
Acceso en línea:	Texto completo Texto completo