Consumer culture theory /
This book explores the illusions that pervade contemporary consumption as well as the forces of globalization, localization, and hybridization that affect consumption throughout our interconnected world.
Clasificación: | Libro Electrónico |
---|---|
Otros Autores: | Cross, Samantha (Editor ), Ruvalcaba, Cecilia (Editor ), Venkatesh, Alladi (Editor ), Belk, Russell W. (Editor ) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Bingley, UK :
Emerald Publishing Limited,
[2018]
|
Edición: | First edition. |
Colección: | Research in consumer behavior ;
v. 19. |
Temas: | |
Acceso en línea: | Texto completo Texto completo |
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