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Social Media in Travel, Tourism and Hospitality : Theory, Practice and Cases.

Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Christou, Evangelos
Otros Autores: Gretzel, Ulrike, Sigala, Marianna
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London : Taylor and Francis, 2016.
Colección:New directions in tourism analysis.
Temas:
Acceso en línea:Texto completo