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Journalism and PR : news media and public relations in the digital age /

Public relations and journalism have had a difficult relationship for over a century, characterised by mutual dependence and - often - mutual distrust. The two professions have vied with each other for primacy: journalists could open or close the gates, but PR had the stories, the contacts and often...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Lloyd, John, 1946- (Autor), Toogood, Laura (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London : I.B. Tauris, 2015.
Colección:RISJ challenges.
Temas:
Acceso en línea:Texto completo

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