Shapeholders : business success in the age of activism /

Mostrar otras versiones (1)

"Today, all it takes is one organizational misstep to sink a company's reputation. Social media can be a strict ethical enforcer, with the power to convince thousands to boycott products and services. Executives are stuck on appeasing stakeholders, shareholders, employees, and consumers, b...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Kennedy, Mark, 1957- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Columbia Business School Publishing, [2017]
Colección:Columbia Business School publishing
Temas:
Social responsibility of business.
Corporations > Public relations.
Corporations > Moral and ethical aspects.
Corporate governance.
Strategic planning.
Entreprises > Responsabilité sociale.
Sociétés > Relations publiques.
Sociétés > Aspect moral.
Gouvernement d'entreprise.
Planification stratégique.
BUSINESS & ECONOMICS > Government & Business.
Corporate governance
Corporations > Moral and ethical aspects
Corporations > Public relations
Social responsibility of business
Strategic planning
Acceso en línea:Texto completo

Internet

Texto completo

Items no disponibles

Detalle de Existencias desde

Ejemplares similares