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Narrative and numbers : the value of stories in business /

"How can a company that has never turned a profit have a multibillion dollar valuation? Why do some start-ups attract large investments while others do not? Aswath Damodaran, finance professor and experienced investor, argues that the power of story drives corporate value, adding substance to n...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Damodaran, Aswath (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Columbia Business School Publishing, Columbia University Press, [2017]
Colección:Columbia Business School publishing.
Temas:
Acceso en línea:Texto completo