Information Technology Strategies : How Leading Firms Use IT to Gain an Advantage.
The focus of this book is to educate the reader on the strategic principles fundamental to using information technology to gain market control. It provides case examples of how to use IT to enhance existing core competencies and strategies. The book is designed to help managers struggling with how t...
Clasificación: | Libro Electrónico |
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Autor principal: | |
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Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York :
Oxford University Press,
2014.
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Temas: | |
Acceso en línea: | Texto completo |
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