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Membership marketing in the digital age : a handbook for museums and libraries /

Membership Marketing In The Digital Age: A Handbook for Museums and Libraries is a membership manager's reference book to what works and how on relevant topics such as member acquisition, membership planning and projections, membership retention and renewals, membership servicing, engagement an...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Rich, Patricia (Autor), Hines, Dana (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lanham : Rowman & Littlefield, 2016.
Colección:American Association for State and Local History book series.
Temas:
Acceso en línea:Texto completo