Way too cool : selling out race and ethics /

Life, liberty, and the pursuit of cool have informed the American ethos since at least the 1970s. Whether we strive for it in politics or fashion, cool is big business for those who can sell it across a range of markets and media. Yet the concept wasn't always a popular commodity. Cool began as...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Winnubst, Shannon (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Columbia University Press, 2015.
Temas:
Advertising > Social aspects > United States > History.
Minorities in advertising > United States > History.
Commodification > United States.
Neoliberalism > United States.
Publicité > Aspect social > États-Unis > Histoire.
Minorités dans la publicité > États-Unis > Histoire.
Marchandisation > États-Unis.
Néo-libéralisme > États-Unis.
POLITICAL SCIENCE > Public Policy > Cultural Policy.
SOCIAL SCIENCE > Anthropology > Cultural.
SOCIAL SCIENCE > Popular Culture.
Advertising > Social aspects
Commodification
Minorities in advertising
Neoliberalism
Race relations
United States > Race relations.
États-Unis > Relations raciales.
United States
History
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