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This note's for you : popular music + advertising = marketing excellence /

From Coca-Cola to Chrysler, this book takes the reader behind the curtain of some of the best popular music in advertising campaigns of all time. It is little know fact that fog played a critical role in the "I'd Like to Teach the World to Sing" campaign and that while taping the &quo...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Allan, David (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, NY : Business Expert Press, 2015.
Edición:First edition.
Colección:Digital and social media marketing and advertising collection.
Temas:
Acceso en línea:Texto completo