The innovator's hypothesis : how cheap experiments are worth more than good ideas /

In this book Michael Schrage advocates a cultural and strategic shift: small teams, collaboratively--and competitively--crafting business experiments that make top management sit up and take notice. Creativity within constraints--clear deadlines and clear deliverables--is what serious innovation cul...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Schrage, Michael (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge, Massachusetts : The MIT Press, [2014]
Temas:
Technological innovations.
Creative ability in business.
Innovations.
Créativité dans les affaires.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
BUSINESS & ECONOMICS > Knowledge Capital.
Creative ability in business
Technological innovations
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