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Commercial advertising : six lectures at the London school of economics and political science (University of London) /

The lectures forming the main part of this volume present a statement of practical principles. It illustrates, with examples described from actual practice, the theories propounded.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Russell, Thomas
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London ; New York : Routledge, 2013.
Colección:Routledge Library Editions. Advertising ; v. 7.
Studies in economics and political science ; no. 58.
Temas:
Acceso en línea:Texto completo
Texto completo