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The economic implications of advertising /

Is advertising a factor that contributes to rising costs and prices? This study, commissioned to answer just that question by the Institute of Canadian Advertising, examines the effect of advertising on the Canadian economy, on business, the consumer, costs and prices, productivity, competition, emp...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Firestone, O. J.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxfordshire, England ; New York : Routledge, 2013, ©1967.
Colección:Routledge Library Editions. Advertising ; v. 11.
Temas:
Acceso en línea:Texto completo