Experience design : a framework for integrating brand, experience, and value /
Bridge the gap between business and design to improve the customer experience/bb/b/ Businesses thrive when they can engage customers. And, while many companies understand that design is a powerful tool for engagement, they do not have the vocabulary, tools, and processes that are required to enable...
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | Farnham, Kevin (Autor), Newbery, Patrick (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken, New Jersey :
John Wiley & Sons, Inc.,
[2013]
|
Temas: | |
Acceso en línea: | Texto completo |
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