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Today's public relations : an introduction /

'Today's Public Relations' works to redefine the teaching of public relations by discussing its connection to mass communication, but also linking it to its rhetorical heritage.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Heath, Robert L. (Robert Lawrence), 1941-
Otros Autores: Coombs, W. Timothy
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Thousand Oaks, Calif. : SAGE Publications, ©2006.
Temas:
Acceso en línea:Texto completo