Transmedia television : new trends in network serial production /

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Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary te...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Clarke, M. J. (Michael Jordan), 1979-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, NY : The Continuum International Pub. Group Inc, 2012.
Temas:
Television series > United States.
Television > Social aspects > United States.
Convergence (Telecommunication)
Mass media.
Television broadcasting > Social aspects > United States.
Séries télévisées > États-Unis.
Télévision > Aspect social > États-Unis.
Convergence (Télécommunications)
Médias.
mass media.
PERFORMING ARTS > Television > Reference.
Mass media
Television series
Television > Social aspects
United States
Verenigde Staten.
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