Planning Focus Groups.
David L Morgan covers the wide range of practical tasks required in the course of a research project when using focus groups. Throughout, Planning Focus Groups emphasizes the clarifying purposes of the research project in order to collect data that meet the goals. The author extensively and concisel...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Thousand Oaks :
SAGE Publications,
1997.
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Colección: | Focus Group Kit.
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Temas: | |
Acceso en línea: | Texto completo |