The new relationship marketing : how to build a large, loyal, profitable network using the social web /

A top social media guru shares the secrets to expanding your business through relationships People have always done business with people they know, like, and trust. That's the essence of ""relationship marketing."" Today, the popularity of online social networking has caused...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Smith, Mari, 1966-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, N.J. : John Wiley & Sons, ©2011.
Temas:
Relationship marketing.
Customer relations.
Social networks.
Social Support
Marketing relationnel.
Réseaux sociaux.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Customer relations
Relationship marketing
Social networks
Commerce.
Business & Economics.
Marketing & Sales.
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