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Review of Marketing Research, 5.
The Review of Marketing Research annual series provides current, state-of-the-art articles by the marketing field's leading academicians and researchers. Each volume respresents an acroos-the-board view of the full range of current marketing research methodologies.
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Armonk :
Emerald Group Publishing,
2008.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | The Review of Marketing Research annual series provides current, state-of-the-art articles by the marketing field's leading academicians and researchers. Each volume respresents an acroos-the-board view of the full range of current marketing research methodologies. |
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| Descripción Física: | 1 online resource (216 pages) |
| ISBN: | 9780765621269 0765621266 9780857247278 0857247271 |