Packaging The Presidency : a History and Criticism of Presidential Campaign Advertising.

Packaging the Presidency, Third Edition, is now completely updated to offer the only comprehensive study of the history and effects of political advertising in the United States. Noted political critic Kathleen Hall Jamieson traces the development of presidential campaigning from early political son...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Jamieson, Kathleen Hall
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford : Oxford University Press, USA, 1996.
Temas:
1945-1989
Presidents > United States > Election.
Advertising, Political > United States.
Publicité politique > États-Unis.
POLITICAL SCIENCE > Political Process > Elections.
POLITICAL SCIENCE > Political Process > General.
Advertising, Political
Politics and government
Presidents > Election
United States > Politics and government > 1945-1989.
États-Unis > Politique et gouvernement > 1945-1989.
United States
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