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Open Source customer relationship management solutions : potential for an impact of Open Source CRM solutions on small- and medium sized enterprises /

The book reveals the overall importance of a customer relationship management system especially for small and medium-sized enterprises. In addition to the topic of CRM, the increasing importance and possibilities of open source software is revealed. The main research question consists of the idea if...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Vogt, Henrik
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hamburg [Germany] : Diplomica Verlag, 2008.
Temas:
Acceso en línea:Texto completo