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Retail Marketing and Branding : a Definitive Guide to Maximizing ROI.
Today's shoppers go online to research locations, compare prices or read reviews before they go to a store, and as soon as they are back home, they post details about their shopping experience on Facebook or other social media platforms. Online agencies rave about viral campaigns, guerrilla mar...
| Clasificación: | Libro Electrónico |
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| Formato: | Electrónico eBook |
| Idioma: | Inglés |
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Hoboken :
John Wiley & Sons,
2011.
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| Acceso en línea: | Texto completo |