Fake stuff : China and the rise of counterfeit goods /

Yi-Chieh Lin reveals how the entrepreneurial energy of emerging markets, such as China, includes the opportunity to profit from fake stuff, that is counterfeit goods that rely on our fascination with brand names. Students will discover how the names and logos embroidered and printed on their own clo...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Lin, Yi-Chieh Jessica
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, NY : Routledge, 2011.
Colección:Routledge series for creative teaching and learning in anthropology.
Temas:
Product counterfeiting > China.
Consumption (Economics) > Social aspects.
Brand name products > Social aspects.
Intellectual property infringement > China.
Produits commerciaux > Contrefaçon > Chine.
Produits de marque > Aspect social.
Infractions à la propriété intellectuelle > Chine.
TRUE CRIME > General.
Brand name products > Social aspects
Commerce
Consumption (Economics) > Social aspects
Intellectual property infringement
Product counterfeiting
China > Commerce.
China
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