Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships /

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The social media craze has, ironically, given birth to one of the biggest booms in recent book publishing. The gaping hole in this market, however, is B2B. Nearly every social media book that's been published either targets the consumer market or treats B2B as an afterthought. If you search for...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Gillin, Paul
Otros Autores: Schwartzman, Eric
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, N.J. : Wiley, ©2011.
Temas:
Internet marketing.
Marketing > Social aspects.
Social media.
Marketing sur Internet.
Marketing > Aspect social.
Médias sociaux.
social media.
BUSINESS & ECONOMICS > Marketing > Telemarketing.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Mail Order.
BUSINESS & ECONOMICS > Marketing > Direct.
BUSINESS & ECONOMICS > E-Commerce > Internet Marketing.
Internet marketing
Marketing > Social aspects
Social media
Marknadsföring via internet.
Marknadsföring > sociala aspekter.
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Internet

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