Cargando…
Donor-centered planned gift marketing /
A fresh step-by-step guide for identifying your nonprofit's planned giving prospects and inspiring them to give generously. Donor-Centered Planned Gift Marketing helps nonprofit organizations move beyond traditional marketing techniques that have historically yielded only modest results and rev...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
John Wiley,
©2011.
|
| Colección: | AFP fund development series.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | EBOOKCENTRAL_ocn676697159 | ||
| 003 | OCoLC | ||
| 005 | 20240329122006.0 | ||
| 006 | m o d | ||
| 007 | cr cnu---unuuu | ||
| 008 | 101101s2011 njua ob 001 0 eng d | ||
| 040 | |a N$T |b eng |e pn |c N$T |d CDX |d EBLCP |d YDXCP |d OCLCQ |d MHW |d E7B |d OCLCQ |d REDDC |d OCLCQ |d OCLCF |d DEBSZ |d OCLCQ |d OCLCO |d TEFOD |d OCLCQ |d AZK |d COCUF |d MOR |d PIFAG |d ZCU |d MERUC |d OCLCQ |d U3W |d STF |d WRM |d ICG |d INT |d NRAMU |d VT2 |d OCLCQ |d DKC |d OCLCQ |d UKCRE |d BOL |d VLY |d OCLCQ |d SFB |d UKAHL |d AAA |d OCLCO |d OCLCQ |d OCLCO |d OCLCL | ||
| 019 | |a 808126141 |a 957683961 |a 961545232 |a 962637309 |a 988409419 |a 991978743 |a 1037931747 |a 1038616902 |a 1045531396 |a 1114397665 |a 1153527127 |a 1162091971 |a 1290050241 | ||
| 020 | |a 9780470915318 |q (electronic bk.) | ||
| 020 | |a 0470915315 |q (electronic bk.) | ||
| 020 | |a 9780470915332 |q (electronic bk.) | ||
| 020 | |a 0470915331 |q (electronic bk.) | ||
| 020 | |a 1282859870 | ||
| 020 | |a 9781282859876 | ||
| 020 | |a 9786612859878 | ||
| 020 | |a 6612859873 | ||
| 020 | |z 9780470581582 | ||
| 020 | |z 0470581581 | ||
| 020 | |z 9780470915325 | ||
| 029 | 1 | |a AU@ |b 000046865187 | |
| 029 | 1 | |a AU@ |b 000062474565 | |
| 029 | 1 | |a CHNEW |b 000614812 | |
| 029 | 1 | |a DEBBG |b BV044149968 | |
| 029 | 1 | |a DEBSZ |b 396931030 | |
| 029 | 1 | |a HEBIS |b 299825361 | |
| 029 | 1 | |a NZ1 |b 14256484 | |
| 035 | |a (OCoLC)676697159 |z (OCoLC)808126141 |z (OCoLC)957683961 |z (OCoLC)961545232 |z (OCoLC)962637309 |z (OCoLC)988409419 |z (OCoLC)991978743 |z (OCoLC)1037931747 |z (OCoLC)1038616902 |z (OCoLC)1045531396 |z (OCoLC)1114397665 |z (OCoLC)1153527127 |z (OCoLC)1162091971 |z (OCoLC)1290050241 | ||
| 037 | |a 536301CF-B86E-4952-83B6-153BC859F0FB |b OverDrive, Inc. |n http://www.overdrive.com | ||
| 043 | |a n-us--- | ||
| 050 | 4 | |a HV41.9.U5 |b R67 2011eb | |
| 072 | 7 | |a BUS |x 036000 |2 bisacsh | |
| 082 | 0 | 4 | |a 658.15/224 |2 22 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Rosen, Michael J. | |
| 245 | 1 | 0 | |a Donor-centered planned gift marketing / |c Michael J. Rosen. |
| 260 | |a Hoboken, N.J. : |b John Wiley, |c ©2011. | ||
| 300 | |a 1 online resource (xxx, 347 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 340 | |g polychrome. |2 rdacc |0 http://rdaregistry.info/termList/RDAColourContent/1003 | ||
| 347 | |a data file | ||
| 490 | 1 | |a The AFP fund development series | |
| 490 | 1 | |a Nonprofit essentials | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Donor-Centered Planned Gift Marketing (AFP Fund Development Series); The AFP Fund Development Series; Contents; Foreword; Preface; Acknowledgments; Chapter 1: Introduction to Donor-Centered Marketing; Chapter 2: Identify Who Makes Planned Gifts; Chapter 3: Identify What Motivates Planned Gift Donors; Chapter 4: Educate and Cultivate Planned Gift Prospects; Chapter 5: Educate and Cultivate Professional Advisors; Chapter 6: The Ask; Chapter 7: Stewardship; Chapter 8: Getting Started; Appendix A: Planned Gift Program Potential Worksheet; Appendix B: Bequest Confirmation Form. | |
| 520 | |a A fresh step-by-step guide for identifying your nonprofit's planned giving prospects and inspiring them to give generously. Donor-Centered Planned Gift Marketing helps nonprofit organizations move beyond traditional marketing techniques that have historically yielded only modest results and reveals how putting the focus on the donor can produce the best outcomes for all. Here, nonprofits new to gift planning will learn to market effectively from the start while those with established programs will discover ways to enhance their efforts. You will learn about various donor-centered marketing cha. | ||
| 588 | 0 | |a Print version record. | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Deferred giving |z United States. | |
| 650 | 0 | |a Deferred giving. | |
| 650 | 0 | |a Fund raising. | |
| 650 | 2 | |a Fund Raising | |
| 650 | 6 | |a Donations différées |z États-Unis. | |
| 650 | 6 | |a Donations différées. | |
| 650 | 6 | |a Collecte de fonds. | |
| 650 | 7 | |a fund raising. |2 aat | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Investments & Securities |x General. |2 bisacsh | |
| 650 | 7 | |a Deferred giving |2 fast | |
| 650 | 7 | |a Fund raising |2 fast | |
| 651 | 7 | |a United States |2 fast |1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq | |
| 758 | |i has work: |a Donor-centered planned gift marketing (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFGXdj9TDRk4yy3DVVVbJP |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Rosen, Michael J. |t Donor-centered planned gift marketing. |d Hoboken, N.J. : John Wiley, ©2011 |z 9780470581582 |w (DLC) 2010018597 |w (OCoLC)437306209 |
| 830 | 0 | |a AFP fund development series. | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=624597 |z Texto completo |
| 938 | |a Askews and Holts Library Services |b ASKH |n AH13355287 | ||
| 938 | |a Coutts Information Services |b COUT |n 16021978 | ||
| 938 | |a EBL - Ebook Library |b EBLB |n EBL624597 | ||
| 938 | |a ebrary |b EBRY |n ebr10469702 | ||
| 938 | |a EBSCOhost |b EBSC |n 343330 | ||
| 938 | |a YBP Library Services |b YANK |n 3532648 | ||
| 938 | |a YBP Library Services |b YANK |n 12667850 | ||
| 994 | |a 92 |b IZTAP | ||