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Donor-centered planned gift marketing /

A fresh step-by-step guide for identifying your nonprofit's planned giving prospects and inspiring them to give generously. Donor-Centered Planned Gift Marketing helps nonprofit organizations move beyond traditional marketing techniques that have historically yielded only modest results and rev...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Rosen, Michael J.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, N.J. : John Wiley, ©2011.
Colección:AFP fund development series.
Temas:
Acceso en línea:Texto completo