Mastering the complex sale : how to compete and win when the stakes are high! /

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Praise for Mastering the Complex Sale. "Jeff Thull's process plays a key role in helping companies and their customers cross the chasm with disruptive innovations and succeed with game-changing initiatives.". Geoffrey A. Moore, author of Crossing the Chasm and Dealing with Darwin. &qu...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Thull, Jeff, 1949-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, N.J. : John Wiley, ©2010.
Edición:2nd ed.
Temas:
Selling > Handbooks, manuals, etc.
Relationship marketing > Handbooks, manuals, etc.
Vente > Guides, manuels, etc.
Marketing relationnel > Guides, manuels, etc.
BUSINESS & ECONOMICS > Marketing > General.
BUSINESS & ECONOMICS > Distribution.
Relationship marketing
Selling
Handbooks and manuals
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