Winning Across Global Markets : How Nokia Creates Strategic Advantage in a Fast-Changing World.
Lessons for attaining global competitiveness, one market at a time, from international business giant Nokia. Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader. Why are Nokia's lessons critical for other c...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken :
John Wiley & Sons,
2010.
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Temas: | |
Acceso en línea: | Texto completo |
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