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Pricing with confidence : 10 ways to stop leaving money on the table /

Bad pricing is a great way to destroy your company's value, revenue, and profits. With ten simple rules, this book shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit. The author.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Holden, Reed K.
Otros Autores: Burton, Mark R., 1965-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken, NJ : Wiley, ©2008.
Temas:
Acceso en línea:Texto completo