Sex in Advertising : Perspectives on the Erotic Appeal.
Sex in Advertising: Perspectives on the Erotic Appeal is the first book to thoroughly tackle important issues about sex in advertising. What is it? Does it work? How does it affect individuals and society? Well-respected scholars and popular writer.
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken :
Lawrence Erlbaum Associates,
2002.
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Colección: | Communication.
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Temas: | |
Acceso en línea: | Texto completo |
Sumario: | Sex in Advertising: Perspectives on the Erotic Appeal is the first book to thoroughly tackle important issues about sex in advertising. What is it? Does it work? How does it affect individuals and society? Well-respected scholars and popular writer. |
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Descripción Física: | 1 online resource (307 pages). |
ISBN: | 9781410607065 1410607062 |