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Sex in Advertising : Perspectives on the Erotic Appeal.

Sex in Advertising: Perspectives on the Erotic Appeal is the first book to thoroughly tackle important issues about sex in advertising. What is it? Does it work? How does it affect individuals and society? Well-respected scholars and popular writer.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Reichert, Tom
Otros Autores: Lambiase, Jacqueline
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Lawrence Erlbaum Associates, 2002.
Colección:Communication.
Temas:
Acceso en línea:Texto completo