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Destination Benchmarking : Concepts, Practices and Operations.
This text evaluates different approaches to benchmarking and their application with tourism destinations. The focus is on developing a specific benchmarking methodology that is relevant in the context of international tourism destinations.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Wallingford :
CAB International,
2003.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Kozak, M. | |
| 245 | 1 | 0 | |a Destination Benchmarking : |b Concepts, Practices and Operations. |
| 260 | |a Wallingford : |b CAB International, |c 2003. | ||
| 300 | |a 1 online resource (234 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 505 | 0 | |a Preface; Acknowledgements; 1 Overview of Benchmarking Theory; 2 Evaluating Benchmarking Studies in Tourism; 3 Towards Destination Benchmarking; 4 Measures of Destination Benchmarking; 5 Internal Destination Benchmarking; 6 External Destination Benchmarking; 7 Generic Destination Benchmarking; 8 Data Collection and Analysis; 9 Destination Benchmarking: Characteristics and Limitations; 10 Conclusion; References; Index. | |
| 520 | |a This text evaluates different approaches to benchmarking and their application with tourism destinations. The focus is on developing a specific benchmarking methodology that is relevant in the context of international tourism destinations. | ||
| 588 | 0 | |a Print version record. | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Tourism |x Management. | |
| 650 | 0 | |a Benchmarking (Management) | |
| 650 | 6 | |a Étalonnage concurrentiel. | |
| 650 | 7 | |a Benchmarking (Management) |2 fast | |
| 650 | 7 | |a Tourism |x Management |2 fast | |
| 758 | |i has work: |a Destination benchmarking (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGf6rD9Hv9tBt43PDCHyFq |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 1 | |z 9780851997452 | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=297535 |z Texto completo |
| 938 | |a EBL - Ebook Library |b EBLB |n EBL297535 | ||
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