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The Consumer ... or Else! : Consumer-Centric Business Paradigms.
Doing business in today's economy and surviving requires a new paradigm. What is at the center of this new approach to doing business? CONSUMERS. In the past, power struggles raged between suppliers and distributors. Recently, both parties awakened to the fact that neither of them has the ultim...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Binghamton :
Haworth Press,
2003.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Pre-publication REVIEWS, COMMENTARIES, EVALUATIONS ... ; NOTES FOR PROFESSIONAL LIBRARIANS AND LIBRARY USERS; CONSERVATION AND PRESERVATION NOTES; INTERNATIONAL BUSINESS PRESS®; Publication and Copyright Information; Table of Contents; ABOUT THE AUTHORS; Foreword; Preface; Acknowledgments; Chapter 1 What's Going On?; Chapter 2 Changing Consumers; Chapter 3 Global Environment; Chapter 4 Suppliers (Suppliers, Producers, Manufacturers); Chapter 5 Distributors (Retailers, Wholesalers, Distributors); Chapter 6 Intermediaries (Brokers, Agents); Chapter 7 Technology.
- Chapter 8 Internal Business ProcessesChapter 9 Collaboration; Chapter 10 Success Stories; Chapter 11 Frequently Asked Questions; Notes; Index.