Consumer Boycotts : Effecting Change through the Marketplace and Media.
Monroe Friedman discusses different types of boycotts, from their historical focus on labour and economic concerns, to the more recent inclusion of issues such as minority rights, animal welfare and environmental protection.
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Friedman, Monroe |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
London :
Routledge,
1999.
|
Temas: | |
Acceso en línea: | Texto completo |
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