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Revenue management and survival analysis in the automobile industry /
Today, the automobile industry is faced by increasing price competition while profit margins are shrinking. The used car sector is affected the most, amplified by excess supply in day registrations and the impact of the continuing rebate war in the new car sector. André Jerenz develops a price-base...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Tesis Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Wiesbaden :
Betriebswirtschaftlicher Verl. Gabler,
2008.
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| Edición: | 1. ed. |
| Colección: | Gabler Edition Wissenschaft.
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| Temas: | |
| Acceso en línea: | Texto completo |