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Strategy, innovation, and change : challenges for management /

"Any organization must ask three interrelated questions in order to develop its strategy: where are we, where do we want to be, and how will we get there? While the questions do not change over time, the realities and environments that companies face do. Given today's realities, how should...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Murray, John A., 1948-, Markides, Constantinos, Galavan, Robert
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford ; New York : Oxford University Press, 2008.
Temas:
Acceso en línea:Texto completo