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Web 2.0 heroes : interviews with 20 Web 2.0 influencers /

"Web 2.0 is not about mass marketing. It's about actually understanding the masses. And it's not about controlling the message. It's about engaging the audience and actually hearing what they have to say. It's about enabling creativity, realizing a culture of contribution, a...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Jones, Bradley
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Indianapolis, IN : Wiley Pub., ©2008.
Colección:Heroes.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Max Mancini : eBay
  • Alan Meckler : Internet.com
  • Eric Engleman : Bloglines
  • Gina Bianchini : Ning
  • Dorion Carroll : Technorati
  • Raju Vegesna : Zoho
  • Richard MacManus : Read/write Web & Web 2.0 Workgroup
  • TJ Kang : Thinkfree
  • Patrick Crane : LinkedIn
  • Shaun Walker : DotNetNuke
  • Biz Stone : Twitter
  • Seth Sternberg : Meebo
  • Joshua Schachter : del.icio.us
  • Ranjith Kumaran : YouSendIt
  • Garrett Camp : StumbleUpon
  • Rodrigo Madanes : Skype
  • Rod Smith : IBM Corporation
  • Tim Harris : Microsoft Corporation
  • Bob Brewin & Tim Bray : Sun Microsystems
  • Michele Turner : Adobe Systems Incorporated.