New research findings from Warwick Business School /
This special issue of Marketing Intelligence & Planning presents papers from themarketing group at Warwick BusinessSchool (WBS), over-viewing most of the WBSteam's on-going research interests. Scott Dacko joined WBS a few years agofrom the USA, where he had already built upan interest in th...
Clasificación: | Libro Electrónico |
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Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Bradford, England :
Emerald Group Pub.,
Ã2002.
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Colección: | Marketing intelligence & planning ;
vol. 20, no. 2. |
Temas: | |
Acceso en línea: | Texto completo |