Marketing.
In these times of constantly shrinking budgets and increased competition, a market-driven strategy allows a company to truly understand its market and the customers that are the basis for this market. This effort allows for a more effective integration of all activities that may impact customer valu...
Clasificación: | Libro Electrónico |
---|---|
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Bradford :
Emerald Group Pub.,
2005.
|
Colección: | Strategic direction ;
v. 21, no. 6. |
Temas: | |
Acceso en línea: | Texto completo |
Ejemplares similares
-
Marketing : the retro revolution /
por: Brown, Stephen, 1955 March 23-
Publicado: (2001) -
Marketing : the one-semester introduction /
por: Lancaster, Geoffrey, 1938-
Publicado: (2002) -
Kellogg on marketing /
Publicado: (2010) -
Marketing's domain /
Publicado: (2002) -
Naked Marketing : the Bare Essentials.
por: Grede, Robert
Publicado: (2005)