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The persona lifecycle : keeping people in mind throughout product design /

"The Persona Lifecycle addresses the "how" of creating effective personas and using those personas to design products that people love. It doesn't just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Pruitt, John
Otros Autores: Adlin, Tamara
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Amsterdam ; Boston : Elsevier : Morgan Kaufmann Publishers, an imprint of Elsevier, ©2006.
Colección:Morgan Kaufmann series in interactive technologies.
Temas:
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