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Surviving transformation : lessons from GM's surprising turnaround /
Describes the strategic turnaround at General Motors beginning in the early 1990s that has brought it back from the brink of bankruptcy. This work focuses on how other companies in a variety of industries can learn from GM's experience.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Oxford ; New York :
Oxford University Press,
2004.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Barabba, Vincent P., |d 1934- |1 https://id.oclc.org/worldcat/entity/E39PBJwtmCqqMMY9TW4Tqpk7HC | |
| 245 | 1 | 0 | |a Surviving transformation : |b lessons from GM's surprising turnaround / |c Vincent P. Barabba. |
| 246 | 3 | 0 | |a GM's surprising turnaround |
| 260 | |a Oxford ; |a New York : |b Oxford University Press, |c 2004. | ||
| 300 | |a 1 online resource (xxiv, 256 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 504 | |a Includes bibliographical references (pages 237-244) and index. | ||
| 588 | 0 | |a Print version record. | |
| 520 | |a Describes the strategic turnaround at General Motors beginning in the early 1990s that has brought it back from the brink of bankruptcy. This work focuses on how other companies in a variety of industries can learn from GM's experience. | ||
| 505 | 0 | |a Foreword; 1 Setting the Scene; I: APPLYING THE RIGHT BUSINESS DESIGN; 2 Creating an Extended Customer Relationship Business; 3 Creating the Business You Want; 4 Transparency and a Dialogue with the Customer; 5 Finding the Right Mix of Business Designs; II: LISTENING, LEARNING, AND LEADING; 6 Solving the Right Problem the Right Way; 7 Solving a Messy Problem: Changing the Way a Product Portfolio Is Developed; 8 Solving a Divergent-Views Problem: Developing the Right Pickup Truck Portfolio and Getting the Right Engine in the Camaro and Firebird. | |
| 505 | 8 | |a 9 Solving a Complex Problem: Averting Unintended Consequences10 Applying What You Have Learned: Restoring an Existing Brand and Establishing a New One; III: MARKETING AS A STATE OF MIND; 11 Understanding the System in Which the Enterprise System Operates; 12 Challenging Our Critical Assumptions; 13 Leveraging Knowledge Across the Enterprise; 14 Combining Imagination and Market Knowledge; 15 Creating the Right Business Design in the Face of Uncertainty; 16 Starting with Your Destination; Notes; Index; A; B; C; D; E; F; G; H; I; K; L; M; N; O; P; R; S; T; U; V; W; X; Z. | |
| 506 | |3 Use copy |f Restrictions unspecified |2 star |5 MiAaHDL | ||
| 533 | |a Electronic reproduction. |b [Place of publication not identified] : |c HathiTrust Digital Library, |d 2011. |5 MiAaHDL | ||
| 538 | |a Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. |u http://purl.oclc.org/DLF/benchrepro0212 |5 MiAaHDL | ||
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| 610 | 2 | 0 | |a General Motors Corporation |x Management |v Case studies. |
| 610 | 2 | 6 | |a General Motors Corporation |x Gestion |v Cas, Études de. |
| 610 | 2 | 7 | |a General Motors Corporation |2 fast |
| 650 | 0 | |a Automobile industry and trade |z United States |x Management |v Case studies. | |
| 650 | 0 | |a Organizational change |z United States |v Case studies. | |
| 650 | 6 | |a Automobiles |x Industrie et commerce |z États-Unis |x Gestion |v Études de cas. | |
| 650 | 6 | |a Changement organisationnel |z États-Unis |v Études de cas. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Structural Adjustment. |2 bisacsh | |
| 650 | 7 | |a Automobile industry and trade |x Management |2 fast | |
| 650 | 7 | |a Management |2 fast | |
| 650 | 7 | |a Organizational change |2 fast | |
| 651 | 7 | |a United States |2 fast |1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq | |
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| 650 | 1 | 7 | |a Auto-industrie. |2 gtt |
| 650 | 1 | 7 | |a Organisatieverandering. |2 gtt |
| 655 | 7 | |a Case studies |2 fast | |
| 758 | |i has work: |a Surviving transformation (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFQr6bGdjXwBP7gdHCWGXm |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Barabba, Vincent P., 1934- |t Surviving transformation. |d Oxford ; New York : Oxford University Press, 2004 |z 0195171411 |w (DLC) 2003022678 |w (OCoLC)53231977 |
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