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Resistance and persuasion /
This book will focus on the important role of resistance in the persuasion process. It will be of interest to persuasion professors, researchers, graduate students, and practitioners in the fields of social psychology, marketing, and communications.
| Clasificación: | Libro Electrónico |
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| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Mahwah, N.J. :
Lawrence Erlbaum Associates,
2004.
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| Temas: | |
| Acceso en línea: | Texto completo |