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Designing Experiences /

In an increasingly experience-driven economy, companies that deliver great experiences thrive, and those that do not die. Yet many organizations face difficulties implementing a vision of delivering experiences beyond the provision of goods and services while students and aspiring professionals stru...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Rossman, J. Robert (Autor), Duerden, Mathew D. (Autor)
Otros Autores: Pine, B. Joseph
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, NY : Columbia University Press, [2019]
Colección:Columbia Business School Publishing
Temas:
Acceso en línea:Texto completo
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