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Commercial Communication in the Digital Age : Information or Disinformation? /
In today's digital age, online and mobile advertising are of growing importance, with advertising no longer bound to the traditional media industry. Although the advertising industry still has broader access to the different measures and channels, users and consumers today have more possibiliti...
| Clasificación: | Libro Electrónico |
|---|---|
| Otros Autores: | , , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Berlin :
De Gruyter Mouton,
[2017]
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| Colección: | Age of Access? Grundfragen der Informationsgesellschaft ;
7. |
| Temas: | |
| Acceso en línea: | Texto completo |