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The Co-Creation Edge Harnessing Big Data to Transform Sales and Procurement for Business Innovation /

Rapid changes in business along with better informed customers threaten the traditional sales and procurement process. Thousands of sales and procurement people are threatened with extinction, yet all is not destined to be doom and gloom. A new way of partnering between these two roles can, in fact,...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Gouillart, Francis (Autor), Quancard, Bernard (Autor)
Autor Corporativo: SpringerLink (Online service)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2016.
Edición:1st ed. 2016.
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Acceso en línea:Texto Completo

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